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Description
This investigation seeks to understand how to create efficient Key Arts in terms of narrative by focusing on various patterns in composition and their emotional effect. It will also cover the psychology behind colors and the cultural associations made to them. The lighting in a scene and the importance of characters and their body language will also be relevant in this analysis. We will accomplish this by studying different compositions in some games' Key Arts both visually and psychologically. The results will conclude the importance of these elements when it comes to creating an emotional bond with the target and getting them interested in a product while giving the reader an understanding of how to use these techniques in illustration to create emotional effects on the viewer. This knowledge will bring an incredible advantage in sales if applied to Key Arts, as it can make a huge difference in how a certain game is perceived at first sight.
Publication Date
2024
Publisher
UDIT
City
Madrid
Keywords
Narrative, Art, Composition, Emotions, Key art
Recommended Citation
De La Prida Cogollos, Carlota, "Entre Colores y Siluetas: Psicología de la composición en los Key Art de Videojuegos (2024)" (2024). Grado en Diseño y Desarrollo de videojuegos. 17.
https://sciencevalue.udit.es/tfg_videojuegos_tecnologia/17